About The Ice Rewards Programme

What is Ice?

Ice is a new, flexible customer reward programme whose mission is to mitigate climate change via mass consumer purchase power. The Idea is that by changing small things we do and buy every day, together we can minimise harm to the environment, help mitigate climate change and preserve the ice caps.

How Does It Work?

Like other reward schemes, you can collect credits with your purchases. With us, you can collect 3 Ice credits for every £2.00 spent. To spend your Ice credits, the rate is 2p per Ice credit up to 40 credits, and 1p per Ice credit over 40.

Why have Britishfinefoods joined Ice?

In the words of Pam Harper, "Both Ice and Britishfinefoods.com attract customers who care HOW they spend their money. Shopping for our customers is not just about buying quality food but also supporting British producers. By shopping with us our customers get access to Britain’s best small producers in one single environmentally friendly and convenient delivery. It is Important to us that our customers enjoy the best shopping experience possible. By joining Ice we are now able to offer an added incentive to shop with us."

Alongside Britishfinefoods.com, you can collect and spend your Ice credits with the various retail partners and get genuine discounts on top of sale prices and special offers. You will always get the same price from the partner as if you went direct, but by coming via myice.com, you will be able to collect Ice credits or use your Ice to get money off your purchase. There are no catches: simply combine Ice with cash or card payment to obtain a discount, or pay in full. If you only have 1 Ice credit you can still spend it. Each Ice credit is worth 1p, and the value of the first Ice credits you spend is doubled every time you shop with an Ice partner.